• Category:E‑commerce, Fashion
  • Software:WordPress, WooCommerce
  • Stack:WordPress, PHP 8, MySQL, Cloudflare, cPanel
  • Service:Website Design & Delivery
  • Client:In-house
  • Date:Ongoing

So'Dab Apparels

So’Dab Apparels is an e-commerce experience optimized for honest product presentation, size confidence, and smooth checkout.

Imagery is consistent and true-to-fit. Size guidance is simple and practical. Cart and payment minimize steps while staying informative.

Returns and support paths are easy to find and understand, building trust without cluttering product pages.

Challenge & Solution

I tuned page performance for image-heavy catalogs and clarified inventory states across variants for cross-device consistency.

Final Result

Reduced cart abandonment and improved repeat purchases from clearer fit guidance and faster checkout.